Capturing the Visual Rhythm of the City
Background
El Gran Miguelitor is a Hong Kong based Spanish street photographer. In the photobook "PING PONG - Dialectic Street Vision", 80 black and white street photographs in 40 diptychs, as in a ping pong match.
Photo: El Gran Miguelitor
Design Solution
The design of the "PING PONG - Dialectic Street Vision" photobook is a low-key and simple. The use of the term "ping pong" as a metaphor for the visual dialogue between the book's images is a concept that is reflected in the overall design approach. Using a classic serif font, the word "乒乓" and "ping pong" are combined to form a simple and effective visual communication.
Throughout the book, the design elements work in harmony to enhance and amplify the visual language of the photography. The restrained use of text, colour, the careful placement of images, all contribute to a publication that is not only visually striking but also conceptually coherent.
Using a classic serif font, the word "乒乓" and "ping pong" are combined to form a simple and effective visual communication.
Book Cover | Typography Design
PING PONG
